For early-stage startups · $9 · Instant download

Go Get Your First Customers.

The first 10 customers don't find you. You go get them. This sequence helps you start conversations that convert to real users.

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1 free email A first message to start a real conversation with a potential customer.
5 total emails Enough touches to get a response from even the busiest prospects.
Sounds like a founder Not a sales team — a person who built something and wants to know if it helps.
Free version shows the first email. Paid version gives you the full copy/paste sequence.

Gets you out of the building

The best customer research happens in real conversations. This sequence starts them.

Turns outreach into learning

Every reply — even a no — tells you something about your positioning.

Short enough for cold contacts

Busy people reply to concise emails. This sequence doesn't waste a single word.

Who is this for?

Founders at pre-revenue or early-revenue startups who need to personally sell to their first customers before they can afford to hire salespeople.

Every great startup has a story about the scrappy way they got their first 10 customers.

Price will increase after the first 10 sales.

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