Most IT consulting work flows through word of mouth and existing relationships. This sequence lets you reach new prospects directly — even if they've never heard of you.
The sequence opens with an observation that demonstrates you understand their technical environment — before pitching anything.
By email two or three, the prospect is thinking about the conversation they want to have with you.
Cybersecurity, cloud, infrastructure, ERP, support — swap the focus and the target.
IT consultants and managed service providers who want to generate new business leads through direct outreach rather than depending on referrals and existing client expansions.
The most successful IT consultants treat business development with the same rigor they apply to technical delivery.
Explore sequences tailored for different industries: