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Sell Your Program. Fill the Cohort.

A great coaching program means nothing if the right people don't know it exists. This sequence puts it in front of them — and makes them curious enough to ask.

1 free email A first message that plants the seed for your program naturally.
5 total emails A sequence from first touch to program enrollment conversation.
Focused on fit Not a hard sell — a conversation that helps them self-select.
Free version shows the first email. Paid version gives you the full copy/paste sequence.

Leads with transformation

The sequence describes the outcome, not the curriculum. Nobody buys coaching for the modules.

Builds urgency without pressure

The follow-ups create a genuine reason to act without manufactured deadlines.

Fills cohorts before launch

Start outreach early enough and you can fill your program before the cart opens.

Who is this for?

Coaches who sell group programs, courses, or cohort-based experiences and want to fill them with the right people rather than running expensive ads.

The coaches with the most consistent enrollment don't rely on launch events alone — they run outreach in parallel.

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